On February 6th, 2024, Relay announced a new and improved Partner Program for accountants and bookkeepers – one that invests in you as much as you invest in Relay when you onboard a client to our platform. With our new Partner Program, you can earn meaningful cash rewards as an advisor, more partner perks, an Advisor Directory to help you find more clients who already bank with Relay, and sponsorship opportunities through our Ambassador Program – all geared towards accelerating your firm’s growth and longevity. Learn more about our Partner Program here.
Who is eligible to sign up for Relay’s Partner Program?
To be eligible for our Partner Program, you must be an accounting, bookkeeping or advisory firm, have a Relay business banking account, and have a firm portal set up in Relay. Once you refer your first client, you will be eligible to start earning rewards!
How can I sign up for the Partner Program?
All eligible accounting and bookkeeping firms already on Relay will automatically be enrolled in the new Partner Program.
If you are new to Relay, we encourage you to reach out to one of our Account Managers by booking a demo here, or by signing up on our Partner Program page.
I’m already an accounting or bookkeeping firm on Relay. Do I have to do anything else to sign up for the new program?
No, if you already have an accounting or bookkeeping firm on Relay, you don’t need to take any additional steps. However, we recommend booking some time with your Account Manager to go over our new Partner Program if you'd like to learn more!
How do I get in touch with my Account Manager?
If you have received a demo of Relay from one of our Accounts Managers in the past, we recommend looking back at who you met with and reaching out to them via email.
If you have not been in touch with anyone at Relay or simply don’t remember who your Account Manager is, feel free to reach out to our Customer Experience team for assistance.
How is the Partner Program different from the Affiliate Program, and can I qualify for both?
The Partner Program is for accountants, bookkeepers, and advisors who want to refer clients to Relay.
The affiliate program is for small business experts, influencers, content creators, formation companies and publishers who have a small business community online (think websites, courses, podcasts, social communities, etc.) that are not clients. Firms can qualify for both programs.
Can I be a part of the Partner Program but not be a Relay customer?
No, but you can apply for the affiliate program if you have a small business community online that you would like to promote.
How do I arrange for white-glove onboarding for my clients?
After your first demo of Relay, your Account Manager will follow up with a secondary meeting to discuss the white-glove onboarding process. If it’s been a while since you’ve connected with your Account Manager, kindly reach out to our Customer Experience team and they can put you in touch with your rep!
Do you have any resources or support in helping my clients understand the value of Relay?
Yes, we do! One of the easiest ways for your clients to learn about Relay is to sign up for our bi-weekly demo webinar, where they’ll get an overview of our entire platform. You can also gain more knowledge about Relay and the role it plays in cash flow consulting by completing our Banking Partner Certification.
Where can I become a Certified Banking Partner?
You can become a Relay Certified Banking Partner to help your clients make smarter decisions about their day-to-day banking services and cash flow—and build more financially healthy businesses—by taking our certification here.
Do I need to be a Relay Certified Banking Partner to join the Partner Program?
No, but we recommend that all accountants and bookkeepers on Relay take the time to complete our Banking Partner Certification.